Classic Red Book Bag Program

Helping Families Build Strong Reading Habits

The Classic Red Book Bag Program supports families in developing shared reading routines that build early literacy skills and foster a love of books.

How it Works

  • Weekly Book Rotation: Each week, children bring home a Red Book Bag filled with award-winning, carefully selected books, encouraging regular reading time with caregivers.
  •  Family Engagement: Parents and caregivers receive simple, easy-to-use guidance on making reading time engaging and beneficial.
  • Library Connections: Families are introduced to local libraries to help establish a long-term habit of book borrowing and reading together.
  • Long-Term Impact: The Classic Red Book Bag materials are designed for repeated use, with an initial investment lasting up to seven years.
Supporting Families
  • Encourages a love of reading by creating meaningful reading moments.
  • Provides simple strategies for families to support their child’s learning through books.
  • Connects families with libraries to reinforce ongoing reading routines.
Supporting Educators
  • Provides training and support to help educators integrate the program into early learning environments.
  • Includes ready-to-use materials that fit into existing literacy initiatives.

Start a Program Today!

With over 3,000 implementation sites nationwide, Raising a Reader reaches more than 150,000 children and their families every year through almost 300 community partners.

Contact us today to bring the joy of reading to families in your community and help children build a strong foundation for future success.

HOW TO START A PROGRAM